BRIEF:
Produce an end-to-end integrated project consisting of stills, film & social content for a multi-brand partnership campaign co-funded by ASOS, adidas, Nike, New Balance, Puma & ASICS.

PROJECT ASOS YOUR WAY
CLIENT ASOS / ADIDAS / NIKE / NEW BALANCE / PUMA / ASICS
ROLE LEAD PRODUCER / LINE PRODUCER
CHANNELS ASOS.COM WORLDWIDE / ORGANIC + PAID SOCIAL / OOH + DOOH
DELIVERABLES 400+ LOCALISED ASSETS: UK / US / DE / FR / SE / IT / ES / AUS
SHOOT LOCATION LONDON, UK

CREDITS

Director: Harley Cope DOP: Joseph Coope Edit: Joseph Coope Lead Producer: Anne Neville Producer: Tammy Cawdry Production assistants: Amy Sabiston, Emma O’rourke, Kirsty McCall, Ella Coleman. Creative Director: Katie Shifman Creative: Harley Cope, Georgina Bernard, Sam Woods Casting: Troy Westwood Colourist: Jack McGinty Retouch: Ben Nankivell & Joseph Heath Social Edit: Oliver Wilson Stylist: Jess Tabard, Philippa Wood Fashion assistant: Alice Dunlop, Ellen Green 1st AC:  Chris Orr 2nd AC:  Josh Ighodaro Gaffer:  Kieran Brown Spark:  Laurent Arnaud & Anna Brooks Beckam Lead Grip:  Jess Saunders Grip:  Bobby Brown & Dylan Saunders Prop stylist:  Alexa Daly & Jenny Wells @syd.harmony Prop assistant: Will Olds Movement Director:  Simon Donnellon Movement assistant: Lydia buckler Hair stylist Liam Curran Hair assistant: Laura Clark Makeup artist: Stefan Jemeel Make up assistant: Elina Nalint Nail artist: Karen louise nails Retouch: Joseph Heath Grade: Cheat Video Edit: Joseph Coope & Kyle Pittman