BECCA COSMETICS

To celebrate the launch of BECCA COSMETICS on site, we casted 3 gorgeous talent and showcased their stories of what makes them ‘glow’.

Influencers Kicki Yang Zhang, Jordan Charles and Mahaneela Choudhury-Reid share their 'glow stories' across socials, whilst wearing makeup looks created by makeup artist Nikki Wolff.

Becca sales hit 104% over forecast at the time of launch on asos.com, alongside smashing social engagement levels on ASOS social channels.